BitCom Affiliate Services

Join Programs

Choosing great merchant partners is critical to your success. You certainly want programs that offer products that fit your particular traffic and marketing approach. That's a given. But the most important factor is "do they convert your click-throughs into sales." Conversion is king in affiliate marketing.

If you look at some of the standard metrics in Affiliate Marketing you can begin to get an idea of a merchants quality. EPC (Earnings Per 100 Clicks) is a good start but doesn't always tell the whole story. You'll find EPC as a standard yardstick for both affiliate and merchant evaluation on affiliate networks like Commission Junction and ShareASale.

But there are also other important factors...

Responsiveness of Affiliate Manager

You want AMs that are available and easy to find when you need them. Nothing is more frustrating than unreturned emails or phone calls when you have a question or problem. If the AM does not respond within 24 hours you've got a merchant that may be worth reconsidering.

The great Affiliate Managers realize that Affiliate Marketing is a 24/7 business. They make themselves available via not only email and phone but also Instant Messenger when appropriate.

Accounting Statistics That Are Easy To Find And Understand

You want to know how much you are making with every merchant you work with. You need not only click-through and sales sales data but also average order and especially conversion statistics.

If you are doing Pay Per Click (PPC) you want "real time" stats that quickly show you your Return On Investment (ROI). You'd like to be able to track those sales down to the keyword level.

You want to be able to track text links, banners, and Special Promotions monthly, weekly, and daily. Testing and monitoring all your links is a critical process to affiliate and merchant success. All good merchants give you tools to do this easily.

Great Promotional Tools

Good merchants offer text links, banners, content, and product info that helps you "get the click." It's also important that they offer periodic coupons and promotions that help create buying urgency in your visitors.

If coupon banners and text links are consistently not working or obsolete you know that merchant is not treating you like a partner. If you're working hard to motivate your visitors and creating credibility for a merchant you definitely don't want those clicks to lead to 404 pages or out-of-date promotions.

Recommended Merchants

At BitCom we continuously monitor merchants to make sure they deliver on their commitments. We check links for accuracy, operation and of course conversion.

Here's some merchants we know are great partners to work with...

Ken Evoy - SiteSell - http://affiliates.sitesell.com

Ann Sieg - The Renegade Network Marketer - http://www.therenegadenetworkmarketer.com/

GigaGolf - http://www.gigagolf.com/

Chris McNeeney - Day Job Killer - http://www.dayjobkiller.com

Stefan Everaet - Niche Content Packages - http://www.niche-content-packages.com/

Derek Gehl - Marketing Tips - http://www.marketingtips.com

Yanik Silver - Instant Sales Letters - http://www.instantsalesletters.com - He has lots of other products too.

Rosalind Gardner - Super Affiliate Handbook - http://superaffiliatehandbook.com/

Chris Rempel - Confessions of A Lazy Super Affiliate - http://www.thelazymarketer.com

Jimmy D. Brown - Sales Army Secrets - http://www.salesarmysecrets.com/